View # of visitors to registration page who don't register

[Asayers]

Hello! Does anyone know how to view the # of people who went to my registration page but didn't register for the event? My team tracks our registration page conversion rate and this would be enormously helpful.

[ArvinG]

Hi @Asayers – You can check this directly through Event Analytics in the Zoom Events portal. Just open your event, go to Event Analytics → Registration, and you’ll see a Registration Trend graph that displays registrants vs. registration page visits. This should give your team the insight needed for tracking and deeper analysis. 

Thanks!

[arina_k1]

You can check this solution: https://marketplace.zoom.us/apps/vaH1WRR9T_C0cqXKubDLMg

It provides more advanced analytics and reporting around Zoom Events, webinars, and registrations, helping you better understand engagement and performance beyond Zoom’s default reports. They also offer free templates with ready-made tables and dashboards, which makes it easier to analyze registration trends and measure effectiveness without relying solely on Zoom’s built-in limitations.